PEOPLE’S COURAGE INTERNATIONAL

Provides an overview of the 23,915 migrants surveyed across source and destination locations in five countries

Scope Of Work

Industry

About

The Purple Soul is a skincare brand that focuses on beauty and science to create exceptional skincare products using clinically proven active ingredients that have been extensively researched and tested.

Project Overview

This report uses a massive survey of 23,915 internal migrants from five Asian countries, providing insight into who migrates, why they migrate, and how they migrate.

Target Audience

Project Goal

To address the challenge of Information Overload and Low Accessibility,
Clearly present the methodology and source data alongside visualisations to build user confidence in the report's findings.
Ensure that users (especially policy makers) can easily extract clear implications or recommendations from the data visualizations.
Enable users to easily compare migration patterns between different South Asian countries or across various time periods (year-over-year).
Create a layered experience where the general public can access high-level summaries, while researchers can access detailed, filterable data, all within the same platform.

Problem Statement

The core problem is Information Overload and Low Accessibility. Large Excel files and dense survey data are inaccessible to policy makers, journalists, and the general public, preventing data-driven decision-making and public understanding of South Asian migration patterns.

Solution

Structure: We carefully sorted the overwhelming spreadsheet data country & state-wise data across five South Asian countries to make the content digestible. Data was specifically categorised into three sections - Demographics, Impact at Source, Impact at Destination
Visual Strategy: We moved beyond simple charts, creating custom, interactive maps for each key research question related to demographics and migration patterns. This allowed for immediate visual recognition of spatial trends.
The final output was a visually appealing format optimised for comprehension, ensuring the complex data was digestible and readable by all target audiences.
We built both a dynamic website (where anyone can click and filter by country/state) and a simple PDF for easy download. This ensured that journalists, policy makers, and the public could all access the critical report findings effortlessly.

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Typography

Aa

Roboto

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